Fresh People banked €2.6M Seed funding to accelerate the launch of Booster, its AI-powered leadership platform. The round was led by Inveready, with participation from Archipiélago Next, Successful Fund, and angel investor Paloma Tejada. Business angels from Spain and Mexico also joined the cap table as the company prepares for international expansion.
The Valencia-based startup develops software designed to assist managers with team management and strategic alignment. Its core product, Booster, integrates into existing workflows to help leaders set goals and provide feedback. The platform uses AI to acting as a copilot for decision-making, aiming to reduce the administrative and mental burden associated with internal talent management.
Founded in 2020, Fresh People counts Acciona, LaLiga, and Kave Home among its clients. The company reports that its technology has been adopted by over 2,000 managers. According to internal data, the integration of AI into corporate goal-setting has increased goal achievement by 45% and reduced employee attrition by 23% for its users.
The investment signals a shift in the HR tech market toward proactive tools that integrate strategy with daily execution, moving beyond traditional software that merely serves as a static data repository for personnel records. This trend reflects the broader European movement toward vertical AI applications that solve specific management inefficiencies.
Originally reported by EU-Startups Daily.